SentiMetrix offers Good Publicity…for a Price
We need positive word of mouth about our products, services, and even political candidates if we are to win in the marketplace or at the polls November 2nd.
To make it easy, SentiMetrix has, for a limited time, a $29/mo feed for your website. You’ll get news and social media posts from over 70,000 sources that have favorable comments or reviews toward your brand.
For those unfamiliar with the science behind the art of good PR, here is an explanation of how Sentiment Analysis Technology can add value your brand
What Sentiment Analysis is and does
Sentiment Analysis is a form of qualitative measurement using a combination of natural language processing and statistical algorithms in a textual medium.
Opinions toward objects (nouns or noun groups) selected by the user can be measured over time to determine whether that object is becoming more or less favored by a particular audience and why.
Presently, Sentiment Analysis technologies are used to measure positive and negative opinions and the degree of change. This can be particularly useful to any brand dependent on word of mouth advertising, and will give your brand the opportunity to promote itself by highlighting the positive reviews it is already receiving. Over 70,000 sources are analyzed to deliver twice daily updated positive reviews about your company, product, candidate or service. An RSS feeds with clickable URLs back to the original source are provided to ensure authenticity of posts.
Additional Services: SentiMetrix™ gathers open source opinions and has several years of archives of news and blogs for historic positive to help you analyze trends. SentiMetrix™ can also process your data sets or message boards on a local or national basis to provide qualitative analysis on an extremely granular level as to what an audience is thinking and wants.
For more information, contact Laurel Earhart, Vice President of Business Development at SentiMetrix: 520-390-1421. Or email her at Earhart@SentiMetrix.com
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Opinion Tracking in the Web 2.0 World
Opinion Tracking in the Web 2.0 World
The world has fundamentally changed as the Internet has become a universal means of communication and the dominant force in advertising and brand management. The blogosphere is a huge “echo chamber” for individual opinions and online social networking is influencing every aspect of life. Word of mouth marketing is increasingly driving purchasing decisions, brand loyalty and customer attitudes. The Internet contains a wealth of data that can be mined for valuable opinions – with implications for companies and national security agencies alike. Web 2.0 companies need to better leverage and monetize the huge volume of opinions expressed, successful product companies must constantly monitor where they stand online and government agencies need better tools to tap this valuable source of intelligence data.
SentiMetrix software enables companies to analyze and capitalize on the explosion of individual opinions expressed online — in traditional and new “social media” sites, blogs, online discussions, customer generated ratings, etc. SentiMetrix provides precise, real-time quantitative data on user opinions. The system’s highly accurate sentiment analysis engine leverages patent pending algorithms that have been independently validated. SentiMetrix software provides precise sentiment scoring, attribute level opinion analysis and supports nine languages.
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